Kurta Photography for AJIO
Create AJIO-ready Kurta product photos automatically. AI-generated images that meet AJIO's exact image specifications — no studio, no photographer needed.
Start creating AJIO-ready Kurta photosAJIO Image Requirements for Kurta
Dimensions
1080x1440px (3:4 portrait ratio)
Background
Light grey or off-white — AJIO prefers a slightly warmer tone than pure white
Max File Size
5 MB
Format
JPEG recommended
AJIO listing requirements for Kurta:
- Portrait orientation (3:4 ratio) — 1080x1440px is the AJIO standard
- On-model shots are mandatory for apparel; ghost/flat-lay not accepted as primary image
- Light grey or clean off-white backgrounds — avoid harsh pure white which looks clinical
- Model must wear the exact product being listed — no styling substitutions
- No promotional text, price tags, or brand watermarks on product images
Photography Challenges for Kurta
Kurtis have varied silhouettes (straight, A-line, anarkali, asymmetric) — the wrong pose obscures the cut
Embroidery and block-print details require close-up shots that flat photography misses
Cotton kurtis appear limp and shapeless in flat-lay — they need a model to show the actual drape and fit
Dupatta styling can dominate the photo if poorly composed — the kurta must remain the focus
Dark-coloured kurtis (navy, black, maroon) lose texture detail against dark backgrounds
How ShotRoom Creates AJIO-Ready Kurta Photos
- Generates on-model front and back shots that show kurta silhouette and length accurately
- Creates embroidery and print close-up images automatically based on detected garment details
- Selects optimal model poses that highlight the kurta's neckline and hemline
- Produces flat-lay shots with consistent white backgrounds for marketplace compliance
Output meets AJIO standards:
- Portrait orientation (3:4 ratio) — 1080x1440px is the AJIO standard
- On-model shots are mandatory for apparel; ghost/flat-lay not accepted as primary image
- Light grey or clean off-white backgrounds — avoid harsh pure white which looks clinical
Tips for Kurta Sellers on AJIO
Use a front-model shot as the primary image — it shows the kurta's silhouette, length, and fit clearly
Include a close-up of the neckline or sleeve embroidery as a secondary image
A white or very light background makes the kurta's colour and embellishments stand out
If the kurta comes with a dupatta, style it naturally over one shoulder for the model shot
For printed kurtis, include a flat-lay shot that shows the full print pattern without drape
AJIO platform tips:
AJIO has a curated, editorial aesthetic — images that look fashion-magazine quality perform better
Indian skin tone models are strongly preferred and resonate better with AJIO's customer base
Include at least one detail close-up image to showcase fabric texture and embellishments
AJIO accepts front, back, and side shots — 4 images minimum is recommended for full approval
Frequently Asked Questions
What image dimensions does AJIO require for product listings?
AJIO requires images in 3:4 portrait orientation, with the standard being 1080x1440 pixels. This portrait format is designed for mobile-first browsing where most AJIO shoppers discover fashion products.
Does AJIO accept flat-lay images for apparel?
AJIO requires on-model images as the primary product photo for apparel listings. Flat-lay images may be submitted as secondary images but cannot be the main listing photo. Ghost mannequin images are also accepted as secondary images.
What is the best way to photograph a kurta for online selling?
The best kurta product photo combines three image types: (1) a front on-model shot showing the full silhouette, (2) a detail close-up of the neckline or key embellishment, and (3) a flat-lay showing the print or fabric texture. This combination answers buyers' most common questions about fit, detail, and fabric in three images.
How do I show kurta embroidery detail in product photos?
Embroidery detail needs macro close-up photography or a high-resolution crop of the embellished area. The key is even, diffused lighting — harsh direct light creates shadows that hide embroidery texture. ShotRoom automatically generates detail close-up shots for kurtas with detected embroidery.
Can ShotRoom create AJIO-ready Kurta photos?
Yes. ShotRoom is specifically designed for Indian fashion sellers and generates Kurta product photos that meet AJIO's image requirements automatically — including correct dimensions (1080x1440px (3:4 portrait ratio)), background (Light grey or off-white — AJIO prefers a slightly warmer tone than pure white), and professional quality standards.
Start creating AJIO-ready Kurta photos
Upload one garment photo and get a complete AJIO-compliant Kurta photoshoot in minutes. No studio needed.
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